Startups
Discover the latest trends in Startups.
Explaining Beta Testing
Discover what beta testing is and why startups use it to gather crucial user feedback before a product launch. Learn how it improves final products.
Prototype Explained
Discover what a prototype is and why it's a crucial first step for startups to validate ideas, attract investors, and build better products.
What is a Wireframe for Startups?
Discover what a wireframe is and why this essential blueprint for apps and websites is a critical first step for any successful startup product.
Mapping the Customer Journey
Discover the customer journey, the complete path a customer takes with a company. Learn why mapping this path is crucial for startup success.
User Personas Explained
Discover what a user persona is and why this fictional character, representing your ideal customer, is crucial for your startup's success.
The Lean Canvas Model Explained
Discover the Lean Canvas, a one-page business plan for startups. Learn how this tool helps deconstruct ideas and validate assumptions quickly.
What is Serviceable Obtainable Market (SOM)?
Learn about Serviceable Obtainable Market (SOM), the portion of the market your startup can realistically capture. Essential for business planning.
SAM: Defining Your Startup's Real Market
Discover Serviceable Available Market (SAM), the slice of the total market your startup can realistically target. Essential for strategy and funding.
Understanding Total Addressable Market (TAM)
Learn what Total Addressable Market (TAM) is and why it's a crucial metric for startups seeking investment, defining strategy, and proving scale.
Understanding Market Size
Discover what market size means and why calculating your Total Addressable Market (TAM) is crucial for your startup's business plan and funding.