Entertainment
Cliffhangers: TV's Ultimate Suspense Tool
Discover the cliffhanger, a popular narrative device in TV shows designed to leave audiences in suspense and eager for the next episode.
What is it?
A cliffhanger is a plot device in which a main character is left in a precarious dilemma or confronted with a shocking revelation at the end of an episode or season. This narrative technique leaves the outcome unresolved, ensuring the audience will return to find out what happens next. The term originates from serialised fiction but has become a fundamental tool in modern television storytelling, used to build suspense and maintain viewer interest across installments.
Why is it trending?
In the age of binge-watching and intense competition for viewers, cliffhangers are more powerful than ever. They generate significant social media buzz, fuel fan theories, and are a key strategy for streaming services to retain subscribers between seasons. Shows like Severance and Stranger Things utilize dramatic, unresolved endings to create viral conversations and ensure the series remains relevant during its hiatus. This tactic transforms passive viewing into an active, speculative experience for the audience.
How does it affect people?
Cliffhangers create a powerful psychological hook by tapping into our innate desire for closure, a phenomenon known as the Zeigarnik effect. This leaves viewers feeling a mix of frustration, anticipation, and deep curiosity. By denying immediate resolution, writers forge a stronger emotional bond between the audience and the characters, heightening engagement and making the eventual payoff more satisfying. This shared suspense builds a dedicated community of fans who are highly invested in the story's outcome.